Further exciting guest lectures in the master's degree program "Entrepreneurship and Digital Business"

Three men and a woman on the campus of THI Ingolstadt

Photo: THI, from left: Prof. Dr. Martin Bader, Dr. Madelein Kleyn, Oliver Bücken, Prof. Dr. Florian Huber

The master's degree program “Entrepreneurship and Digital Business” (EDB) at THI Business School is characterized by guest lectures by renowned guests from partner universities and the private sector. EDB students recently had the pleasure of welcoming some special guests. 

Oliver Bücken, co-founder of buecher.de and Senior Adjunct Lecturer at the UnternehmerTUM Academy for Innovators in Munich, gave a lecture on the "Entrepreneurial Principles", providing the students with valuable insights for future founders.

Dr Madelein Kleyn from Stellenbosch University in South Africa, near Cape Town, gave a one-week negotiation training course using the example of a technology transfer case study in the lecture "Technology Commercialization & Intellectual Property Management". In this context, it is also pleasing that the partnership with Stellenbosch University has been extended to include the THI Business School, so that the first EDB student has already been able to complete her semester abroad at the AACSB-accredited Stellenbosch Business School. 

Lectures such as these offer students important practical insights and are an essential part of studying at THI Business School.

Applications for the master's degree program “Entrepreneurship and Digital Business” are open until August 31. Details on the program can be found on the study program page.